In this post we’ll look at the most common sources of 404 errors and the recommended ways to correct these errors quickly and efficiently, along with some tools to help make the process a little easier. If you’re starting a formal SEO audit, or just looking for a quick, actionable item of technical SEO, fixing 404 errors is a great place to start. When people reach 404 errors on your site, they’re being similarly derailed from their expectations, and you quite often lose that visitor for good – bad news for a blogger or site owner. After locking our doors and redoing the search we eventually made our way to the hotel to get some sleep before continuing our cross-country trek. We’d just received the real world equivalent of a 404 error, caused by a small typo when they left the “North” off the street name. My wife had copied and pasted the address into her navigation, and turn by turn it quickly became apparent that we were in a less than savory neighborhood – and nowhere near a hotel. It was 1:15 in the morning as I pulled my Subaru Legacy packed with our luggage, a frightened cat, a bored Boston Terrier/Pug, and a pregnant wife off the freeway into Albuquerque.Īfter 15 hours on the road to Nashville from California to fill the position of Product Marketing Manager for Raven, it was time to find our hotel for the night, but things weren’t looking quite right.
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